Local BPM players form alliance

INSTEAD of competing against each other, Michael Cubos, founder of call center firm Performance 360 Global Services, is initiating “coopetition” among the small players in the local call center industry.

Cubos believes forging alliances with other small business process outsourcing (BPO) firms in the country will help them thrive in an industry dominated by giant foreign BPO firms.

He founded Performance 360 Global Network, a group of small call center firms initially in Cebu, Davao and Dumaguete that will work as an alliance to help each other grow and sustain BPO operations. The network now has about five member firms.

“Working together will allow small players to help each other, back excess jobs from other members in the alliance,” said Cubos, adding that being part of the alliance allows the firm to access each other’s expertise in management styles, best business practices, supplier referrals, and human resource requirements, among others.

“Working together will allow us to survive the competition. Instead of competing and killing each other’s businesses, why not help each other grow?” Cubos said, admitting that small outsourcing firms are always at a disadvantage in terms of getting overseas clients due to limited resources.

The Information Technology-Business Process Management industry is eyeing 18 percent growth this year or a revenue of target of $24.5 million to $25.5 million.

The industry is preparing a road map for 2022, which they plan to make public before the end of the year. It is aiming to add another one million jobs on top of the current 1.3 million jobs in the next six years or during the six-year term of President Rodrigo Duterte.

Employment outside Metro Manila for IT-BPM stood at 300,000 across all regions. Cebu alone already records 120,000 jobs.

According to Rainerio Borja, one of the founders and former chairman of IT & Business Process Association on the Philippines (IBPAP), the growth of the industry in the last 15 years has been broad-based and has been reflected across all services like contact centers, information technology, engineering, creative services, finance and accounting, human resource, legal and marketing; across sectors in telecommunications, travel; and across markets in United States, Europe, Asia and Australia and New Zealand.

Source: http://goo.gl/Wg1gxO